Why Isn’t It Here?

Have you ever gone to a website, hunted around for five minutes or better and still not been able to locate the answer to your question? I gave away ten minutes of my life last week to a resort I am planning to go to this summer. I already made the reservation, but I wanted

Is Email Automation Helping Your Business Grow?

email automation

Have you been on a website and they offered you a free item if you just give them your email address? Then, once you gave them your email address and got your free item, you started receiving additional emails over the next weeks or months from the company?  That company uses email automation to deliver

WebPTSD™ is a Real Thing

It happened again this week.  I had another conversation with someone about how much they feared and hated their website company.  They displayed all of the tell-tale signs of WebPTSD ™, a less aggressive form of PTSD that is specific to being lied and cheated to by a website developer. Here’s my most recent example.

No Bathrobes for Business Video Meetings

Do you have more meetings online via a conference call or online meeting than you used to?  Are working on webinars or online workshops and classes as part of your business? My business is seeing a huge amount of growth in these areas.  I am using these services more for my business and I am

Delight, Not Dread, with Rebranding

When new clients first arrive for rebranding or to create a new website, they fear it will be an arduous, difficult process. Many are anxious because they think that marketing is outside of their professional “sweet spot.” Inevitably, though, they get lost in the process of creating, deciding, and watching their fresh, updated business look

Top 5 Video & Website Tips for 2018

Hello I’m JoyGenea Schumer, CEO and owner of Solutions by JoyGenea Specializing Digital Marketing. I am an expert in building super engaging websites and explainer training videos. Here are my top 5 tips you should know about Website and Video marketing. #1. Your website must be 2018 mobile friendly and have an SSL certificate. This

An Easter Like No Other – Website Quality Matters

It was Easter morning.  Like most people, I had plans for a great holiday.  But upon waking, I saw that I’d missed a call after midnight from Hennepin County Medical Center.  Somehow I managed to stay calm as I negotiated my identity with the world-weary worker who fielded my return call.  After multiple questions, the identity pre-screening

Not On YouTube! 5 Tips You Need To Know About YouTube.

YouTube has 30 million visitors a day YouTube is the 3rd most visited website in the world More than 500 million hours of YouTube videos are watched EVERY DAY YouTube has people from all generations using the site regularly; it has a highly diverse audience If you are not engaging in YouTube this month is

Website Avoidance – It Happens

People avoid websites. You do it and probably don’t even realize it. Here are some examples of ways you avoid and leave websites before getting what you want: You go to a website and can’t find what you are looking in the first twenty seconds. You land on a web page and it hurts your

Stop Running From Your Social Media

“Why use blogs, youtube, twitter, facebook, pinterest….?”  I have lots of businesses ask me that.  “I know I should do this, but I don’t care or use them myself.”  That is another opening line I hear a lot. My TOP 5 BEST REASONS For Small Businesses to Start Engaging IN Social Media 1- How Can