Do You Know How to Level-Up?

This past week I have been talking with three very different business owners and they are all in the process of leveling up in their businesses. The best analogy I have for leveling up comes from playing video games and I was not a good video game player.  I did have a lot of friends

How do I respond to an RFP?

Hello fellow business owners, entrepreneurs, and friends.  How are you doing?  I have been thinking about the people in my life a lot this past month. 

That Wasn’t In My Business Plan

I had this whole great newsletter planned for March.  I was so excited I was going to tell you all about co-hosting a podcast, new websites and becoming a certified life coach in long detail.  There, now I did tell you about it, in short detail.  

Facebook Jail and How to Avoid It

Facebook Jail and How to Avoid It

When using social media, everything runs pretty smoothly (for the most part). However, something that I never thought too much about when assisting clients with social media is, “What if something goes wrong?” With any technology, something can go wrong. A webpage might not load or connect, social media might not be sending posts properly,

Social Media Circle

Social Media Circle

Social media is a busy world, especially for businesses. There are opportunities and traps at every turn. It’s exciting, scary, and overwhelming all at once. We create social media accounts that best fit our style of business and our customer’s preferences. In order to bring focus to our business and attract like-minded businesses and individuals,

Why Isn’t It Here?

Have you ever gone to a website, hunted around for five minutes or better and still not been able to locate the answer to your question? I gave away ten minutes of my life last week to a resort I am planning to go to this summer. I already made the reservation, but I wanted

Book Club and Brand Identity

April 2nd 2012 was the official start of my Business, Leadership and Personal Growth Meetup Book Club. Dave Ramsey’s EntreLeadership was the book we discussed that night, all three of us in attendance. I started the book club as a business and stretch goal, to read a book a month.   

Don’t Double Down on a Bad Decision

Four years ago I bought new tires for my car. From that point forward, I spent the winters driving in holy terror as I slid through intersections; I could not take off at green lights and hydroplaned in rain.  It didn’t occur to me that it was the new tires. I bought them in the

Delight, Not Dread, with Rebranding

When new clients first arrive for rebranding or to create a new website, they fear it will be an arduous, difficult process. Many are anxious because they think that marketing is outside of their professional “sweet spot.” Inevitably, though, they get lost in the process of creating, deciding, and watching their fresh, updated business look

Top 5 Video & Website Tips for 2018

Hello I’m JoyGenea Schumer, CEO and owner of Solutions by JoyGenea Specializing Digital Marketing. I am an expert in building super engaging websites and explainer training videos. Here are my top 5 tips you should know about Website and Video marketing. #1. Your website must be 2018 mobile friendly and have an SSL certificate. This