For years you carried a story about yourself, and the story went like this. Something is wrong with me. Everyone else got the manual. I keep working harder and I still can’t do the simple thing, so the problem must be me. That story has a lot of layers. Shame is in there. Blame is in there. Guilt sits
The One Question AI Makes Every Leader Answer
There is one question AI is asking every leader, and most people are too busy with the tools to hear it. What kind of leader are you going to be through all of this? I went looking for a book that would answer it. I did not find one. What I found was Tractor Wars,
AI Is the Ultimate Leadership Test
AI is the biggest leadership test you will take, and there is no answer key. Look at the tractor wars. A hundred years ago, hundreds of companies were building the machine that replaced the horse. Nobody knew who would win. The technology was clunky, changing every season, and everyone was guessing. Same era, same machine,
Slow Your Literal Brain Down With S.T.O.P. and Pass More Tests
Under test pressure, you will not run a five-step process. You will run whatever is simple enough to remember. So here is the one I give my clients. Four letters. Picture a red stop sign. S is slow down. Read the question once for meaning, not speed. T is target the key words. Underline only,
The Trick Words On Tests Dyslexic and Literal Thinkers Need to Watch For
There is a short list of words that quietly decide your test answers, and a literal brain reads right past them. Only. Always. Never. Must. All. Every. Except. Not. When one of these shows up in a question, the test is usually checking something narrower than you think. Not whether a method works, but whether
The Question Founders Never Ask Themselves
You can name your revenue target. Can you name who you actually want in your corner while you chase it? Most high-achieving leaders never stop to answer that question. They accumulate relationships along the way instead of choosing them, and they never ask what growth even looks like for them right now. This short breaks
Talking Isn’t Change
Every founder I work with is running a process most of their competitors do not have installed. It never turns off. Asking the question. Why is this happening? Why does this keep breaking? That question runs constantly for a lot of high performer unconventional thinkers, whether it ever comes out of their mouth or
Are Your Growing Your Strengths, Even If It Looks Like a Weakness?
I don’t diagnose anyone. I don’t spend sessions hunting for what is wrong with a founder. Here is what I actually look for: what is quietly keeping someone from running on every strength they already have. Not what is wrong. What is unused. That distinction matters, because most high performers have already done
The Clean Up Your Business Actually Needs; Expiration Dates Are Valuable
Closing out dead work in your business takes time. Turning off old funnels, wrapping up client relationships, moving people on to services that actually serve them, none of that happens by accident. Here’s the blind spot I see constantly with unconventional leaders: the shiny new thing always wins over the cleanup. You’ll spend hours building
Clear Is Kind. Unclear Is Unkind.
Letting go of dead work for unconventional leaders is a delegation problem. I am calling it out. I had a client this week who kept holding onto a service that no longer fit his business. Not because he wanted to. Because handing it off felt like admitting he couldn’t do it all. Here’s what actually