Is Your Website Mobile Ready?

mobile responsive

All websites built in 2019 should be mobile responsive. Meaning your website adapts and looks good on any size screen from a huge computer monitor to mobile phone. It also means that it will look different on each screen. Mobile responsiveness is the expectation from the general public, and most importantly, your potential clients. The

Book Club and Brand Identity

April 2nd 2012 was the official start of my Business, Leadership and Personal Growth Meetup Book Club. Dave Ramsey’s EntreLeadership was the book we discussed that night, all three of us in attendance. I started the book club as a business and stretch goal, to read a book a month.   

WebPTSD™ is a Real Thing

It happened again this week.  I had another conversation with someone about how much they feared and hated their website company.  They displayed all of the tell-tale signs of WebPTSD ™, a less aggressive form of PTSD that is specific to being lied and cheated to by a website developer. Here’s my most recent example.

No Bathrobes for Business Video Meetings

Do you have more meetings online via a conference call or online meeting than you used to?  Are working on webinars or online workshops and classes as part of your business? My business is seeing a huge amount of growth in these areas.  I am using these services more for my business and I am

Does it Support or Sell? – Website Revamp

Websites 101 – The Basics Websites need to do three things: Have accurate information about the problem you solve Have information about how you solve that problem Have a call to action to encouraging people to buy from your company There is a lot more detail than these three items and yet at the core

That’s a three video learn

We were having a meeting with the co-owners of my app company and they were talking about a programing software and one of them said, “that’s a three video learn.” He knew that within three videos he could have the knowledge he needed to achieve his programming goal. This is the next level of training

Don’t Double Down on a Bad Decision

Four years ago I bought new tires for my car. From that point forward, I spent the winters driving in holy terror as I slid through intersections; I could not take off at green lights and hydroplaned in rain.  It didn’t occur to me that it was the new tires. I bought them in the

Delight, Not Dread, with Rebranding

When new clients first arrive for rebranding or to create a new website, they fear it will be an arduous, difficult process. Many are anxious because they think that marketing is outside of their professional “sweet spot.” Inevitably, though, they get lost in the process of creating, deciding, and watching their fresh, updated business look

Top 5 Video & Website Tips for 2018

Hello I’m JoyGenea Schumer, CEO and owner of Solutions by JoyGenea Specializing Digital Marketing. I am an expert in building super engaging websites and explainer training videos. Here are my top 5 tips you should know about Website and Video marketing. #1. Your website must be 2018 mobile friendly and have an SSL certificate. This

FOCUS on the Friday before a Holiday? – it is possible

It’s the Friday before a holiday and the weather is amazing.  In Minnesota that means it is so hard to be in the office and focus, yet, it’s a work day and I have a lot I need to get done. Dilbert and I are here to give you a few tips to help you