Social media is a busy world, especially for businesses. There are opportunities and traps at every turn. It’s exciting, scary, and overwhelming all at once. We create social media accounts that best fit our style of business and our customer’s preferences. In order to bring focus to our business and attract like-minded businesses and individuals,
When building websites and developing a digital presence, in the manufacturing industry, it’s important to determine who your customers are and how to reach them. The core basics on any marketing plan. However, when building a website and digital presence for a manufacturing company that does mostly business-to-business (B2B) sales, there are some key items
Have you been on a website and they offered you a free item if you just give them your email address? Then, once you gave them your email address and got your free item, you started receiving additional emails over the next weeks or months from the company? That company uses email automation to deliver
All websites built in 2019 should be mobile responsive. Meaning your website adapts and looks good on any size screen from a huge computer monitor to mobile phone. It also means that it will look different on each screen. Mobile responsiveness is the expectation from the general public, and most importantly, your potential clients. The
It happened again this week. I had another conversation with someone about how much they feared and hated their website company. They displayed all of the tell-tale signs of WebPTSD ™, a less aggressive form of PTSD that is specific to being lied and cheated to by a website developer. Here’s my most recent example.